Times are looking rough for the Seattle-based monopolies and oligopolies. They came into power when people drank their coffees, used their computer operation systems, and flew their planes. No more! Below is a run-down of the key Seattle-based empires.
Microsoft -- ah, when you think of Seattle you think of Mr. Softy, don't you? Unless you are thinking of the second company on this list. Microsoft, despite being first in the console wars with the next iteration of X-Box, has now cut the price of the console below its cute competitor: the Nintendo
Wii. On the
Zune front, you may ask: Microsoft is still selling that thing? Google is nipping at its heels with Chrome, Yahoo! spurns a merger-takeover, and things just plain look glum. Even the almighty operating system is showing cracks with the rise of Apple-Intel and
VM Ware's virtual machines. You can't count the giant out, but can you count on Mr. Softy to generate mind-boggling innovations any more?
Starbucks -- who knew the dark aromatic drink found in every office corner could become a premium product? Who knew that the buzz of the
caffeinated culture of Seattle would translate so well around the world? Who knew that there is an end, Mr. Schultz, to the amount of coffee civilized men and women can consume? Now Starbucks knows. Stores are being closed in the US as same-store returns are dropping.
Boeing -- fly the friendly skies. Oh wait, that's a different company. High fuel prices, spoke-and-wheel model, and the fear of terrorist attacks all contribute the general airline industry's decline. That doesn't seem to affect the latest maker of the 787
Dreamliner, however, as most of its customers are overseas and they want the latest fuel efficient planes. One thing does stop the company dead in its tracks: the machinist strike.
Real Network -- Real Network? Who are they? Well, enough said.
Washington Mutual -- the thrift lost its thrifty ways and instead hungered after the more profitable variable mortgage. There is a reason why they are more profitable: they are more risky. Today Kerry
Killinger got walked out the door after the bank's share price lost 89% of its value in a little over a year. Now, losing 90% of something as
ephemeral as a stock price may not excite some of you readers, but surely the lost of the homes in the mortgage portfolio would garner attention.
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Amazon --
hmm... about the only major consistently profitable Seattle-based large company is Amazon. Their profits are up as Jeff
Bezos' bet in
the Internet super store pays off.
Alright, alright, so there are other companies headquartered in Seattle that you may recognize: Nordstrom, Alaska Air Group, FlexCar, Holland America Line, Corbis, Getty Images, SafeCo, Mike's Hard Lemonade, and more. The big empire builders are all in trouble though, and these other smaller companies simply can't make up for the revenue lost by the big boys.
Thanks to Archie Chan for the original idea of this post.